Platform:
Website
Date:
2023
Role: UI/UX Designer
CHALLENGE
Celebrities, high profiled persons and even the busy population do not always have the time to drop by a store to purchase clothing.Quilex is determined to bring its brand to its customers at their finger tips by just making a few clicks on their phone, tablets, computers and making a purchases of any luxury clothing of their choice
WHAT I DID
User observation
Competitive research
User journey maps
Low fidelity wireframes
High fidelity wireframes
Prototypes
Usability testing
QUILEX
CLOTHING
Quilex:
Platform:
Website
Date:
2023
Role: UI/UX Designer
CHALLENGE
Celebrities, high profiled persons and even the busy population do not always have the time to drop by a store to purchase clothing.Quilex is determined to bring its brand to its customers at their finger tips by just making a few clicks on their phone, tablets, computers and making a purchases of any luxury clothing of their choice
WHAT I DID
User observation
Competitive research
User journey maps
Low fidelity wireframes
High fidelity wireframes
Prototypes
Usability testing
QUILEX
CLOTHING
Quilex:
QUILEX CLOTHING
UI/UX DESIGNER
Product Design // Design Operations // Capacity Building // User Researcher
BACKGROUND
Quilex is a clothing e-commerce website designed to providing online purchasing services for its customers. Quilex is a renowned clothing brand that specializes in designing luxurious clothing for the rich and famous, celebrities and high profiled personals who want to make a statement and want to turn eyes rolling on the red carpet events when the step out in style and grace.This website is created with the aim of providing ease and accessibility for quilex customers who would love to purchase quilex brands at the comfort of their space with a seamless user experience for checkout, payments and delivery processes
Observations
100%
User Experience in purchasing clothing online
100%
User Experience in community feature
90%
User Experience in acquiring clothing via the e-commerce website
100%
User Experience in needing fashionable designer brands
Observations
Design Maturity
Appreciates design’s input for layout, interactions, and user flows
User research is usability/validation of specific section or flow
Systems / business first
Interface design
2
1
3
Design is seen as a way to solve problems
Support for user research
User’s first-start with the user’s mental model and built to that
User centric
Design is only visual- colors, images, fonts
This user interfaces should look like.....
Systems first
Make it pretty
SCOTT HAEDPHONES // IMPLEMENTATION
As the team worked towards the first release, I established and formalized processes and best practices based on some activities that were happening on the project. This included creating a design system and templates for user research and design. It was this bottom up approach coupled with working with leadership that allowed the team to get buy-in for more design work.
KNOWN UI PATTERN
NEW BUT KNOWN UI PATTERN
NEW AND UNKNOWN UI PATTERN
Write user stories
Develop
Define problem
Design solution
Design solution
Validate
Gather
requirements
Validate
Validate
Develop
Write user stories
Wireframe
Validate
Develop
Validate
Usability test
QUILEX // OUTCOMES
The Quilex website is currently launched and providing e-commerce services to its users by simply signing up and creating an account. The website is designed to be responsive with 3 view ports: The desktop, the tablet and mobile view ports respectively.The website is designed to aligning search engine optimization (SEO) with design from start, leading to better site traffic, higher rankings and creating clients user satisfaction.
QUILEX CLOTHING DESIGN // RESEARCH + DESIGN
Observations
100%
User Experience in purchasing clothing online
100%
User Experience in community feature
90%
User Experience in acquiring clothing via the e-commerce website
100%
User Experience in needing fashionable designer brands
Observations
Design Maturity
Appreciates design’s input for layout, interactions, and user flows
Design is seen as a way to solve problems
Design is only visual- colors, images, fonts
User research is usability/validation of specific section or flow
Support for user research
This user interfaces should look like.....
Systems / business first
User’s first-start with the user’s mental model and built to that
Systems first
Interface design
User centric
Make it pretty
2
1
3
QUILEX // OUTCOMES
The Quilex website is currently launched and providing e-commerce services to its users by simply signing up and creating an account. The website is designed to be responsive with 3 view ports: The desktop, the tablet and mobile view ports respectively.The website is designed to aligning search engine optimization (SEO) with design from start, leading to better site traffic, higher rankings and creating clients user satisfaction.
QUILEX CLOTHING // HIGH FIDELITY DESIGN
Home
About
Products
Catalog
Contact us
Quilex
PRODUCT
Women
Bags
Pastel Brown bag
PASTEL BROWN BAG
See ratings
Selected color
310 USD
Available colors
Free shipping band delivery for purchase
(5.0)
1
ADD TO CART
Description
Lorem ipsum dolor sit amet consectetur. Velit nulla ultrices ut ornare. Lectus magna tortor vitae eget in nullam ultrices id bibendum. Lobortis adipiscing scelerisque egestas diam adipiscing pellentesque ac amet. Nec eu vitae et condimentum viverra gravida a id tellus. Eget id donec ultrices eu nulla non eget cursus nibh. Interdum curabitur congue in ultrices velit faucibus in. Posuere turpis diam pellentesque egestas etiam.
DELIVERY & PAYMENT
MATERIAL & CARE
SIZE
Blue bomb short
$150.000
Black bag
$320.000
Black chain bag
$230.000
Black portable chain gown
$430.000
YOU MAY ALSO LIKE
SUBSCRIPTION
STAY CONNECTED
Subscribe
Sign up to our weekly newsletter and get information's on our latest collections, new launches and upcoming sales and bonanzas. Also get voucher cards as a loyal customer
Enter Email here
DISCOUNT
Get discount of up to $100
20 DAYS RETURN
Return purchase within 20 days
RECYCLE
We recycle for clients
FREE SHIPPING
Buy up to $1000
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
VIEW MORE
Home
About
Products
Catalog
Contact us
Quilex
PRODUCT
Women
Bags
Pastel Brown bag
PASTEL BROWN BAG
See ratings
Selected color
310 USD
Available colors
Free shipping band delivery for purchase
(5.0)
1
ADD TO CART
Description
Lorem ipsum dolor sit amet consectetur. Velit nulla ultrices ut ornare. Lectus magna tortor vitae eget in nullam ultrices id bibendum. Lobortis adipiscing scelerisque egestas diam adipiscing pellentesque ac amet. Nec eu vitae et condimentum viverra gravida a id tellus. Eget id donec ultrices eu nulla non eget cursus nibh. Interdum curabitur congue in ultrices velit faucibus in. Posuere turpis diam pellentesque egestas etiam.
DELIVERY & PAYMENT
MATERIAL & CARE
SIZE
Blue bomb short
$150.000
Black bag
$320.000
Black chain bag
$230.000
Black portable chain gown
$430.000
YOU MAY ALSO LIKE
SUBSCRIPTION
STAY CONNECTED
Subscribe
Sign up to our weekly newsletter and get information's on our latest collections, new launches and upcoming sales and bonanzas. Also get voucher cards as a loyal customer
Enter Email here
DISCOUNT
Get discount of up to $100
20 DAYS RETURN
Return purchase within 20 days
RECYCLE
We recycle for clients
FREE SHIPPING
Buy up to $1000
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
VIEW MORE
Home
About
Products
Catalog
Contact us
Quilex
SHOPPING CART
You have two products in your carts
Do you have a promo code/ Gift Card?
ECO-FRIENDLY
ECO-FRIENDLY
360 USD
250 USD
PRODUCT
TOTAL
Subtotal
480 USD
480 USD
Free
Delivery
Delivery
BLACK ELEGANCE
LEATHER LOAFERS
STRAIGHT HIGH
WAIST JEANS
1
-
+
1
-
+
APPLY
Promo code or Gift Card
CHECK OUT
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
Home
About
Products
Catalog
Contact us
Quilex
SHOPPING CART
You have two products in your carts
Do you have a promo code/ Gift Card?
ECO-FRIENDLY
ECO-FRIENDLY
360 USD
250 USD
PRODUCT
TOTAL
Subtotal
480 USD
480 USD
Free
Delivery
Delivery
BLACK ELEGANCE
LEATHER LOAFERS
STRAIGHT HIGH
WAIST JEANS
1
-
+
1
-
+
APPLY
Promo code or Gift Card
CHECK OUT
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
WOMEN
Handbags
Long leaves tops
Short leaves tops
Bomb short
Long jeans trouser
Long chinos trouser
Long gowns
Long sket
Short sket
Canvas
Trainers
Sneakers
Boots
Jewelries
CATALOGUE
SPRING
2024
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
PROCEED TO SHOP
1
14
2
3
DISCOUNT
Get discount of up to $100
20 DAYS RETURN
Return purchase within 20 days
RECYCLE
We recycle for clients
FREE SHIPPING
Buy up to $1000
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
Home
About
Products
Catalog
Contact us
Quilex
Home
About
Products
Catalog
Contact us
Quilex
CHECKOUT
PERSONAL INFORMATION
YOUR ORDER
PAYMENT METHOD
Card Details
SHIPPING INFORMATION
Phone Number
Full Name
Country
Card Number
Address
Full Name
MM/YY
Post Code
CVV
Last Name
Enail
Card Visa / Master Card/ Verve Card
Apple Pay
Google Pay
PayPal
ECO-FRIENDLY
360 USD
BLACK ELEGANCE
LEATHER LOAFERS
1
-
+
ECO-FRIENDLY
250 USD
STRAIGHT HIGH
WAIST JEANS
1
-
+
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
QUILEX CLOTHING
UI/UX DESIGNER
Product Design // Design Operations // Capacity Building // User Researcher
BACKGROUND
Quilex is a clothing e-commerce website designed to providing online purchasing services for its customers. Quilex is a renowned clothing brand that specializes in designing luxurious clothing for the rich and famous, celebrities and high profiled personals who want to make a statement and want to turn eyes rolling on the red carpet events when the step out in style and grace.This website is created with the aim of providing ease and accessibility for quilex customers who would love to purchase quilex brands at the comfort of their space with a seamless user experience for checkout, payments and delivery processes
QUILEX CLOTHING // IMPLEMENTATION
As the team worked towards the first release, I established and formalized processes and best practices based on some activities that were happening on the project. This included creating a design system and templates for user research and design. It was this bottom up approach coupled with working with leadership that allowed the team to get buy-in for more design work.
KNOWN UI PATTERN
NEW BUT KNOWN UI PATTERN
NEW AND UNKNOWN UI PATTERN
Write user stories
Develop
Define problem
Design solution
Design solution
Validate
Gather
requirements
Validate
Validate
Develop
Write user stories
Wireframe
Validate
Develop
Validate
Usability test
Website
Date:
Platform:
2023
Role: UI/UX Designer
CHALLENGE
Celebrities, high profiled persons and even the busy population do not always have the time to drop by a store to purchase clothing.Quilex is determined to bring its brand to its customers at their finger tips by just making a few clicks on their phone, tablets, computers and making a purchases of any luxury clothing of their choice
WHAT I DID
User observation
Competitive research
User journey maps
Low fidelity wireframes
High fidelity wireframes
Prototypes
Usability testing
QUILEX
CLOTHING
Quilex:
QUILEX CLOTHING // LOW FIDELITY WIREFRAMES
Home
About
Products
Catalog
Contact us
Quilex
PRODUCT
Women
Bags
Pastel Brown bag
PASTEL BROWN BAG
See ratings
Selected color
310 USD
Available colors
Free shipping band delivery for purchase
(5.0)
1
ADD TO CART
Description
Lorem ipsum dolor sit amet consectetur. Velit nulla ultrices ut ornare. Lectus magna tortor vitae eget in nullam ultrices id bibendum. Lobortis adipiscing scelerisque egestas diam adipiscing pellentesque ac amet. Nec eu vitae et condimentum viverra gravida a id tellus. Eget id donec ultrices eu nulla non eget cursus nibh. Interdum curabitur congue in ultrices velit faucibus in. Posuere turpis diam pellentesque egestas etiam.
DELIVERY & PAYMENT
MATERIAL & CARE
SIZE
Blue bomb short
$150.000
Black bag
$320.000
Black chain bag
$230.000
Black portable chain gown
$430.000
YOU MAY ALSO LIKE
SUBSCRIPTION
STAY CONNECTED
Subscribe
Sign up to our weekly newsletter and get information's on our latest collections, new launches and upcoming sales and bonanzas. Also get voucher cards as a loyal customer
Enter Email here
DISCOUNT
Get discount of up to $100
20 DAYS RETURN
Return purchase within 20 days
RECYCLE
We recycle for clients
FREE SHIPPING
Buy up to $1000
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
VIEW MORE
Home
About
Products
Catalog
Contact us
Quilex
PRODUCT
Women
Bags
Pastel Brown bag
PASTEL BROWN BAG
See ratings
Selected color
310 USD
Available colors
Free shipping band delivery for purchase
(5.0)
1
ADD TO CART
Description
Lorem ipsum dolor sit amet consectetur. Velit nulla ultrices ut ornare. Lectus magna tortor vitae eget in nullam ultrices id bibendum. Lobortis adipiscing scelerisque egestas diam adipiscing pellentesque ac amet. Nec eu vitae et condimentum viverra gravida a id tellus. Eget id donec ultrices eu nulla non eget cursus nibh. Interdum curabitur congue in ultrices velit faucibus in. Posuere turpis diam pellentesque egestas etiam.
DELIVERY & PAYMENT
MATERIAL & CARE
SIZE
Blue bomb short
$150.000
Black bag
$320.000
Black chain bag
$230.000
Black portable chain gown
$430.000
YOU MAY ALSO LIKE
SUBSCRIPTION
STAY CONNECTED
Subscribe
Sign up to our weekly newsletter and get information's on our latest collections, new launches and upcoming sales and bonanzas. Also get voucher cards as a loyal customer
Enter Email here
DISCOUNT
Get discount of up to $100
20 DAYS RETURN
Return purchase within 20 days
RECYCLE
We recycle for clients
FREE SHIPPING
Buy up to $1000
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
VIEW MORE
Home
About
Products
Catalog
Contact us
Quilex
SHOPPING CART
You have two products in your carts
Do you have a promo code/ Gift Card?
ECO-FRIENDLY
ECO-FRIENDLY
360 USD
250 USD
PRODUCT
TOTAL
Subtotal
480 USD
480 USD
Free
Delivery
Delivery
BLACK ELEGANCE
LEATHER LOAFERS
STRAIGHT HIGH
WAIST JEANS
1
-
+
1
-
+
APPLY
Promo code or Gift Card
CHECK OUT
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
Home
About
Products
Catalog
Contact us
Quilex
SHOPPING CART
You have two products in your carts
Do you have a promo code/ Gift Card?
ECO-FRIENDLY
ECO-FRIENDLY
360 USD
250 USD
PRODUCT
TOTAL
Subtotal
480 USD
480 USD
Free
Delivery
Delivery
BLACK ELEGANCE
LEATHER LOAFERS
STRAIGHT HIGH
WAIST JEANS
1
-
+
1
-
+
APPLY
Promo code or Gift Card
CHECK OUT
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
WOMEN
Handbags
Long leaves tops
Short leaves tops
Bomb short
Long jeans trouser
Long chinos trouser
Long gowns
Long sket
Short sket
Canvas
Trainers
Sneakers
Boots
Jewelries
CATALOGUE
SPRING
2024
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
Red combo
$430.000
PROCEED TO SHOP
1
14
2
3
DISCOUNT
Get discount of up to $100
20 DAYS RETURN
Return purchase within 20 days
RECYCLE
We recycle for clients
FREE SHIPPING
Buy up to $1000
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
Home
About
Products
Catalog
Contact us
Quilex
Home
About
Products
Catalog
Contact us
Quilex
CHECKOUT
PERSONAL INFORMATION
YOUR ORDER
PAYMENT METHOD
Card Details
SHIPPING INFORMATION
Phone Number
Full Name
Country
Card Number
Address
Full Name
MM/YY
Post Code
CVV
Last Name
Enail
Card Visa / Master Card/ Verve Card
Apple Pay
Google Pay
PayPal
ECO-FRIENDLY
360 USD
BLACK ELEGANCE
LEATHER LOAFERS
1
-
+
ECO-FRIENDLY
250 USD
STRAIGHT HIGH
WAIST JEANS
1
-
+
SPRING COLLECTION
Category
Information
Others
Contact
Home
About
Products
Catalogue
+234 703 456 432
quilex@gmail.com
No 4 Ademola street
Abuja
FAQ
Customer service
Spring
Summer
Fall
Winter
Our spring collection is a reflection of our company’s culture and vibrant historical acceptance of independence and unity
2024 APRIL All Rights Reserved
QUILEX CLOTHING USER JOURNEY
Onboarding
Screens
Resend Verification
Create Account and login
Verify Email/Number
Proceed to Home page
Explore Features
Select Items
Add to Cart
Proceed to payments
Enter payment Details
Retry Payment
Confirm Payment
Order Confirmation
Initiate Delivery Process
Prepare Order
Dispatch Order
Track Order
Deliver Oder
Receive Oder
Review Experience
Feedback Submitted
End
Account Verified
Payment Successful